Here it is, the booth I have been dying to see! These are snapshots sent to me by Patti, the brains behind the Towel Dry branding project. This booth at the Cosmoprof show in Vegas celebrates the launch of Towel Dry a simplified hair care line. The founder, Terry Wells, contacted me (thanks to the fabu Kelly Chandler) about shooting his campaign on short notice. The shoot was pulled together in less than 6 days and here they are! It was a diverse and exciting project, for once I was photographing men instead of women! Toot toot! I have tons of pictures from behind the scenes, but I had to post these first. If you visit the website and poke around in the gallery, you might notice a certain 4 legged fella whose name rhymes with schmoozer. www.toweldrymen.com
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